Sightful Invest
  • Business
  • Investing
  • Politics
  • Stock
Top Posts
Energy groups celebrate Trump’s latest move to unleash...
Expert speaks out on ‘perfect solution’ to federal...
Elon Musk warns excessive spending will plunge US...
UAE AMBASSADOR YOUSEF AL OTAIBA: US and UAE...
Trump tax leaker takes 5th in House inquiry...
China, Rubio exchange jabs on 36th anniversary of...
Trump DOJ takes ‘unprecedented’ step admonishing foreign judge...
Hawley clashes with UPenn law professor over judicial...
Radical new DOGE transparency powers could hit Congress...
Massive Russia sanctions package stalls as Trump pushes...
  • Business
  • Investing
  • Politics
  • Stock

Sightful Invest

Business

Robinhood CEO sees Amazon-like subscription model as path to ‘loyalty’ in financial services

by admin March 29, 2025
March 29, 2025
Robinhood CEO sees Amazon-like subscription model as path to ‘loyalty’ in financial services

Robinhood CEO Vlad Tenev is betting that by rolling out a large enough portfolio of digital investment products, more consumers will be willing to pay a monthly subscription for its product suite.

Subscribers to Robinhood Gold pay $5 a month or $50 a year for perks like 4% interest on uninvested cash, access to professional research, and no interest on the first $1,000 of margin borrowed.

Now the company is adding wealth management features called Robinhood Strategies, which offers curated access to exchange-traded fund portfolios and mixes of handpicked stocks. The service, available to Gold Subscribers, carries a 0.25% annual management fee, capped at $250.

Robinhood also said this week that with its new Robinhood Banking offering, Gold subscribers will get private banking services with tax advice and estate planning tools, perks like access to private jet travel, five-star hotels and tickets to Coachella, and 4% interest on savings accounts. Customers will also soon be able to get cash delivered to their doorstep, saving them a trip to the ATM, though few details were provided.

Tenev told CNBC in an interview that Robinhood’s subscription service could be similar to what users get from Amazon Prime or Costco membership, where their monthly fee feels justified by the quality and quantity of the perks, which keep them coming back.

“My philosophy behind it is subscriptions are about loyalty,” Tenev said. “So if you’re a subscriber to something, then that service is sort of the first in mind when you think about trying something else from that category.”

Tenev said that in financial services, loyalty is particularly important because it’s “equivalent to wallet share.”

Tenev said the number of subscribers increased from about 1.5 million a year ago to 3.2 million today, adding that it’s a “nine-figure business,” meaning at least $100 million in annual revenue.

Robinhood grew in popularity among younger investors by making it easy to buy and hold fractional shares in companies using a simple mobile app, and then moving into crypto. Tenev said on Thursday that over the longer term, Robinhood wants to be “the place where you can buy, sell, trade, hold any financial asset, conduct any financial transaction.”

Robinhood shares are up 19% this year after almost tripling in 2024, when crypto prices soared.

This post appeared first on NBC NEWS

previous post
Trump signs executive order to end collective bargaining at agencies involved with national security
next post
Top 5 Canadian Mining Stocks This Week: Euro Sun Gains 54% as Copper Hits New High

You may also like

Harvard’s battle with the Trump administration is creating...

April 19, 2025

Super Micro’s $50 billion stock collapse underscores risk...

November 2, 2024

Nissan could face cost-cutting ‘carnage’ in Honda merger,...

December 25, 2024

Marc Benioff is in talks to sell Time...

November 3, 2024

Tesla denies report it’s looking to replace Elon...

May 3, 2025

New Starbucks CEO Brian Niccol outlines priorities to...

September 11, 2024

How a single failure can take down a...

July 20, 2024

Some tariff concessions from Canada and Mexico touted...

February 7, 2025

American Express CFO says spending picked up at...

January 26, 2025

Netflix says its ad tier now has 94...

May 16, 2025

Recent Posts

  • Energy groups celebrate Trump’s latest move to unleash Alaska drilling
  • Expert speaks out on ‘perfect solution’ to federal hiring issues creating national security concerns
  • Elon Musk warns excessive spending will plunge US ‘into debt slavery’
  • UAE AMBASSADOR YOUSEF AL OTAIBA: US and UAE forge groundbreaking high-tech partnership based on AI
  • Trump tax leaker takes 5th in House inquiry into Biden DOJ plea deal

    Become a VIP member by signing up for our newsletter. Enjoy exclusive content, early access to sales, and special offers just for you! As a VIP, you'll receive personalized updates, loyalty rewards, and invitations to private events. Elevate your experience and join our exclusive community today!


    By opting in you agree to receive emails from us and our affiliates. Your information is secure and your privacy is protected.

    Categories

    • Business (759)
    • Investing (2,247)
    • Politics (2,776)
    • Stock (4)
    • About us
    • Privacy Policy
    • Terms & Conditions

    Disclaimer: sightfulinvest.com, its managers, its employees, and assigns (collectively “The Company”) do not make any guarantee or warranty about what is advertised above. Information provided by this website is for research purposes only and should not be considered as personalized financial advice. The Company is not affiliated with, nor does it receive compensation from, any specific security. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendation. Any investments recommended here should be taken into consideration only after consulting with your investment advisor and after reviewing the prospectus or financial statements of the company.

    Copyright © 2024 Sightful Invest. All Rights Reserved.